Suchmaschinen-Rating

verfasst von Popeye, 14.08.2002, 10:07

-->US Web Audience Reach
Home & Work Users
June 2002


KEY: MSN=MSN, YH=Yahoo, GG=Google, AOL=AOL, AJ=Ask Jeeves,
IS=InfoSpace;
OVR=Overture (GoTo), AV=AltaVista, NS=Netscape, LS=LookSmart,
LY=Lycos;
DP=Dogpile. For links, see the Major Search Engines and Major
Metacrawlers

Nielsen//NetRatings
Search Engine Ratings

By Danny Sullivan, Editor
SearchEngineWatch.com, July 25, 2002

Nielsen//NetRatings is one of the leading internet audience
information and analysis services. NetRatings provides
worldwide web site ratings based on a sample of over
225,000 individuals in 26 countries. These web surfers have
real-time meters on their computers which monitor the sites
they visit. This metered information is compiled to produce
NetRatings results.

Audience Reach

The chart below show the most popular search sites in the
United States, as based on audience reach for June 2002.
Audience reach is the percentage of US home and work
internet users estimated to have searched on each site at
least once during the month. For June 2002, there were an
estimated 120 million total internet users online in the US at
work or at home.

Only"search specific" traffic is counted toward the figures
below. This means that only visits deemed to be
search-related were counted in the totals. That helps prevent
non-search traffic at portals (such as visits to get email)
from polluting the data.

A panel of more than 60,000 home and work surfers was
measured to estimate these figures. Because a web surfer
may visit more than one service, the combined totals
exceed 100 percent.

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• Suchmaschinen-Rating - Popeye, 14.08.2002, 10:07