- The Cone of Production / Artikel von mises.org, engl. - - ELLI -, 16.12.2002, 15:53
The Cone of Production / Artikel von mises.org, engl.
--><div>
<font face="Verdana" size="1" color="#002864">http://www.mises.org/fullstory.asp?control=1114</font>
</div>
<div>
Â
</div>
<div>
<font face="Arial" size="2"><font face="Verdana" color="#002864" size="5"><strong>The Cone of Production</strong></font>
</div>
Â
<font face="Arial" size="4">By Sean Corrigan </font>
<font face="Arial" size="2">[December 16, 2002]</font>
<font face="Arial" size="2">Finally, the mainstream has come to
recognise--albeit dimly--that the phenomenology of this cycle is not like the
ones to which it has been introduced by its teachers. It is not about
insufficient demand or money, nor it is a result of a  technology shock.
It is a story of malinvestment--resources misapplied due to bad interest-rate
signaling from the Federal Reserve itself. </font>
<font face="Arial" size="2">The mainstream still stutters about 'overinvestment'
rather than the much more accurate 'malinvestment', and still largely fails to
recognise the critical role of unbridled credit creation which was at the
heart of the recent Boom and its subsequent Bust.   </font>
<font face="Arial" size="2">However, there is another issue at stake in the
prevailing circumstances which is again missed by the Hierophants of Orthodoxy,
but an understanding of which is absolutely vital to acquiring a grasp as to
what is going on in today and what the investment implications are of this.</font>
<font face="Arial" size="2">The issue, put simply, is this: does
stimulating consumption lead to the generation of a structure of production
which will profitably and sustainably provide the desired goods to the
consumers, alongside the means with which to buy them? </font>
<font face="Arial" size="2">More pointedly, we need to recast this question
to consider the negative side: can stimulating consumption disrupt, or even
preclude, the generation of such a structure?</font>
<font face="Arial" size="2">Having set out our thinking on this issue, we
will then look at the vexed issue of an official policy which is geared to
making savers despair of the value of their money holdings and of encouraging
spenders to continue to squander their patrimony.</font>
<font face="Arial" size="2">We need to step back a little to lay out a
model of the economy somewhat different to the one most people have been given
to consider: something we'll call the Cone of Production.</font>
<p align="center"><font face="Arial" size="2">[img][/img] </font>
<font face="Arial" size="2">In its simplest form, it shows how the division
of labour is made so that men can work to provide that rich basket of ultimate
consumer goods and services to the broad masses which is the defining triumph
of free market capitalism.</font>
<font face="Arial" size="2">At the left hand end of our diagram, we have
raw material production, such as mining and refining. Next, we go through the
area of capital goods, where we make not so much the things we wish to enjoy,
but the tools with which we will fashion them. Successively, we then proceed
through intermediate goods in general, and onto the distributive industries of
wholesale, transport and retail, as well as those which center upon the
provision of less tangible services to their customers.</font>
<font face="Arial" size="2">The horizontal axis in this diagram is, in fact,
a time axis (though we would be loath to include any determinate time
intervals on this highly schematic layout). </font>
<font face="Arial" size="2">The vertical, by contrast, we can intuitively
grasp, should be widening, as jobs become less specialized, more labour, and
less capital, intensive, and as the mass of products gradually swells as we
move from barn, to grain elevator, to baker, to bagel stand.</font>
<font face="Arial" size="2">This is only to say that there are more people
driving taxis than designing them, or that more money is spent on potato chips
than on chip fabrication plants.</font>
<font face="Arial" size="2">What we can also think of the cross sectional
area of the cone as measuring, therefore, is the flux of money flowing through
the system--or of corporate (and, strictly, non-corporate business) revenue at
each particular stage of production.</font>
<font face="Arial" size="2">The slope of the curve must thus represent the
amount of value added in a unit of time. More fundamentally, by imputation,
the value of any higher order product (i.e. one located more towards the left
hand apex) must represent a suitably discounted present value of its expected
future worth as a consumer good.</font>
<font face="Arial" size="2">In less technical terms, what this is saying is
that no-one buys a tool-die, or a metal-cutting lathe, for its own sake, but
instead with an eye to the value of the range of consumer goods to which it
ultimately gives rise. </font>
<font face="Arial" size="2">Thus, starting from the right hand end, we can
take the money clattering into the nation's shop tills and work backwards to
those factors of production--both human and physical--which participated at
any preceding stage in the given consumer item's manufacture, including all
legal, marketing, packaging and delivery costs.                                              </font>
<font face="Arial" size="2">To make this rigorous, we should use a
continuously compounding discount factor to accomplish this calculation,
something which will give us a smooth, exponential curve. </font>
<font face="Arial" size="2">This discount factor, since it depends upon how
willing we, at the right, are willing to wait for a product to make its way
along from the left, is a measure of our time preference, something which the
Austrians categorize as the 'natural interest rate'.</font>
<font face="Arial" size="2">When we take into consideration that a man,
working today to produce goods in the shops for next Christmas, will need to
be fed for a year ahead of the point where his labour comes to its final
consummation, we should also see that he needs the assurance that he himself
can draw upon a stock of consumer goods throughout this period, or he will not
willingly undertake the task. </font>
<font face="Arial" size="2">That, in turn requires an act of
forbearance--of saving--and the satisfyingly consistent inference is that a
lower time preference (less material impatience, if you will) implies higher
savings and thus the ability to support more workers further off to the left.</font>
<font face="Arial" size="2">In other words, higher savings allow for more
specialized, more capital - and skills -intensive work to be conducted,
something which gives us a greater chance of heightening value productivity
and of encapsulating innovation and inventiveness into the everyday round of
production.</font>
<font face="Arial" size="2">Savings, we might begin to glimpse, are what
help us enrich ourselves.</font>
<font face="Arial" size="2">Once we assume these conditions, all will be
well in this ideal world where there are no more than local--and cumulatively
offsetting--fluctuations between supra- and sub-optimal businesses to violate
the smoothness of the curve.</font>
<font face="Arial" size="2">Then, as we can see from the diagram, our
capital goods producer pays for resources (materials, equipment and labour) to
the tune of the area in the red disc and, a little while later, sells his
product on to realize the slightly larger area shown in the nearby blue disc.</font>
<font face="Arial" size="2">The difference between the two--a small ring
around the circumference of the blue disk, typically, perhaps, some 5-10% of
its total area--will represent the net income of the capital goods makers. </font>
<font face="Arial" size="2">As this passes on down the chain, each
successive intermediary, in turn, earns his own surplus and the sum of all
those surpluses is simply the integral of those annuli--which neatly amounts
to the total blue area of consumption at the extreme right end of this
productive funnel.</font>
<font face="Arial" size="2">In other words, everyone eats his own cooking
and cooks his own eating. The system is closed and consistent.</font>
<font face="Arial" size="2">There are a number of other features to notice
in the diagram.</font>
<font face="Arial" size="2">The first is that the standard GDP figures, to
which so much misplaced emphasis are accorded, only count the light blue areas
of our figure: namely, final consumption and a rather arbitrarily defined
category of investment in fixed capital and inventory. </font>
<font face="Arial" size="2">That this is arbitrary can be seen with the
WorldCom like recategorization of software as a capital expenditure, not an
expense, a few years back, or by comparing the inclusion of houses (consumer
durable goods) with the exclusion of boats, fridges and cars (also consumer
durable goods).</font>
<font face="Arial" size="2">But, quibbles aside, what the GDP method of
accounting completely ignores is what goes on in the yellow portion at the
core of the funnel, a volume which we can see, in reality, makes up a sizeable
proportion of the cone - in fact, no less than $9 trillion dollars
in today's economy.</font>
<font face="Arial" size="2">This oversight lies, in fact, at the heart of a
great deal of the error committed by the mainstream and is this responsible
for the damaging policy prescriptions they regularly seek to carry out.</font>
<font face="Arial" size="2">In essence, a great many livelihoods rest here,
in the business-to-business area, and, at every stage and continuously
throughout time, the workers, owners, and managers of these enterprises are
asked to make voluntary choices to contract, to maintain, or to expand their
current activities.</font>
<font face="Arial" size="2">Each one of them, too, must constantly be
assessing whether he will be acting in what he sees as his own best interest
by taking another set of inputs from those further to the left in our diagram
and transforming them into a new set of lower order, more nearly finished,
products, hopefully to be used again by his customers off to the right.</font>
<font face="Arial" size="2">It is an absolutely critical observation that
there is no automaticity in any of this, as the mainstream blithely assumes in
its erroneous doctrine of 'effective demand'. </font>
<font face="Arial" size="2">Rather, each actor must repeatedly rethink the
decision whether or not to save the greater part of his income (for
gross savings are what a firm makes when it simply re-stocks its
production lines, or offsets wear and tear on its equipment, while net
savings are moves to add to either its fixed or circulating stock of capital).</font>
<font face="Arial" size="2">That this is a genuine choice must always be
borne in mind, for there is nothing which precludes the businessman, or his
shareholders, from seeking instead to consume an increased proportion of their
income at any point, in the pursuit of more direct, if, perhaps, less lasting,
satisfaction.  </font>
<font face="Arial" size="2">Carrying this forward, it shouldn't take a
degree in mathematical topology to realize that we can build a solid with a
much wider base (we can engage in more consumption) and yet shrink the rest of
the cone, and so produce a higher GDPÂ number on a smaller overall volume.</font>
<font face="Arial" size="2">This new shape will be less revenue rich and
less specialized. It will contain fewer niches for workers and entrepreneurs,
and fewer outlets for capital. It will be one which is likely (though we
haven't demonstrated that rigorously here) to grow more slowly, while being
more prone to the more obvious effects of monetary inflation.</font>
<font face="Arial" size="2">Astute students of corporate performance will
have realized that we have pretty much summed up what recent rounds of
quarterly results, capital expenditure trends, and labour market developments
have shown to be in train today, when we enumerate these deductions.  </font>
<font face="Arial" size="2">For now, let us leave any effects arising from
credit conditions out of the equation and just look at what happens if there
is a spontaneous raising of time preference on the part of the populace. </font>
<font face="Arial" size="2">People will have less appetite for saving (the
act of providing for goods tomorrow) and a greater desire for consumption (the
appetite for goods today). The natural rate of interest will rise and the cone
will become steeper and wider: less of a wizard's hat and more of a coolie's -
which is rather fitting, if you think about it.</font>
<font face="Arial" size="2">But look what happens to the higher order
industries as this takes place and recall, when you do, that these are more
specialized and tend to be more capital intensive. Also recognise that it is
quite likely, too, that hard-to-adjust fixed costs will be higher in these
firms, relative to the variable and more conformable costs of doing business.</font>
<font face="Arial" size="2">Starting off with much the same level of costs
(the red disc), they now find the market for their product has shrunk
appreciably (the blue disc). They begin to make potentially
solvency-threatening losses and, if this persists for any length of time, they
will either move out of their current business, or be driven out of it.</font>
<font face="Arial" size="2">Moreover, since this process will start much
further down the curve than we have chosen to illustrate, each such firm, as
it encounters a shrunken blue surface into which it can deliver its output,
will attempt to contract its red surface to match its straitened circumstances
- remember, businesses as producers can never really
control the price at which they sell to their customers, but, as consumers
of others' output, like all consumers, everywhere in the chain, they do
help determine the prices realized by their own suppliers.</font>
<font face="Arial" size="2">Further, bear in mind that firms have a much
higher discretionary component to their income than individuals and so changes
here can be much more radical than at the rightmost extremity of the diagram.
Firms don't need feeding and clothing and don't pay school fees. If firms must cut
outlays, they can cut them - all the way to zero, if need be.</font>
<font face="Arial" size="2">This in itself serves to focus the pain up into
the shortening apex of the cone - that is, upon those least able to bear
such sizeable shifts in the constituency of demand - but there is worse. </font>
<font face="Arial" size="2">The Impact of Credit </font>
<font face="Arial" size="2">The pernicious role of expansive credit now
needs to be considered for its impact.</font>
<font face="Arial" size="2">It is a central tenet of <st1:place>
<st1:PlaceName>
Austrian</st1:PlaceName>
 <st1:PlaceType>
School</st1:PlaceType>
</st1:place>
 theory that a period of credit inflation - always accommodated, if not
predicated, by the central bank - is what gives rise to the Boom in the
first place.</font>
<font face="Arial" size="2">This comes about because the extra credit
initially finds its way into bidding up the prices - and down the yields -
of financial assets.</font>
<font face="Arial" size="2">This lowers the cost of capital dramatically
- whether in the form of debt or equity - and allows a rash of previously
unfunded ventures to be launched and the majority of these are always prone to
be found in the higher order categories of goods (technology is sexy, and New
Eras seductive, after all).</font>
<font face="Arial" size="2">Another reason for the concentration here is
slightly more indirect. To the natural rate of interest which we have
introduced, and which consists of people's instinctive pricing of the passage
of time, we must, in the real world, add two other factors: a compensation for
the potential loss of the purchasing power of money and an added return
commensurate with any increased risk specific to an individual business
undertaking.</font>
<font face="Arial" size="2">From all we have argued so far, we can see that
higher order businesses must be deemed to be inherently more risky than lower
order examples. They are more capital intensive, they are more specialized and
thus less adaptable. Their lead times and forecasting horizons stretch further
into a dimly-perceived and uncertain future. The value imputed to their output
also passes through many more hands and hence is filtered through a greater
number of layers of decision makers through the body of the cone, making it
much more susceptible to large fluctuations.</font>
<font face="Arial" size="2">This element of a risk premium in the discount
rate might therefore be thought to be more elevated, the further left in the
diagram we go, under normal circumstances (in fact, we have included exactly
such behaviour in the equation which  generated our curves).</font>
<font face="Arial" size="2">But, come the Boom, and the bidding up of asset
prices and down of yields tends to lead investors to extend out the credit
spectrum, as well as to tolerate longer maturities. Risk premia therefore
become squashed, often unrealistically so. Lower risk premia, combined with
artificially lowered rates in general, means lower project finance hurdles
over which to jump and hence more projects being rolled out than are warranted.  </font>
<font face="Arial" size="2">Moreover, there are fewer firms - as well as
more visible ones - at the high end of the cone, so the money chasing into
their securities can have more dramatic effects in the initial stages: an
instability which becomes structural through the detrimentally slavish
devotion to the fetish of 'indexation' practiced by most institutional money
managers, who thus keep reallocating in favour of the winners, like punk
gamblers betting more each time on the last winning number.  </font>
<font face="Arial" size="2">Thus, higher order firms will be
disproportionately present in this dangerously ill-founded and inherently
misdirected expansion - and these will rank highly among the ultimate
victims of the Boom as a result. </font>
<font face="Arial" size="2">Indeed, the very fact that these schemes were stuck
on the drawing board before the Boom began should be enough to determine that
they represent plans for using resources for less urgent, lower priority needs
than those already in effect. In other words, these businesses were
sub-marginal under the prevailing mix of consumer needs and capital
possibilities and only easy credit allowed them a chance to compete for a
ration of the nation's ever scarce pool of resources.</font>
<font face="Arial" size="2">Now, we don't just find ourselves in a chicken
farming Boom. We have the possibility of a fully-fledged mania, for one of the
most destructive of all currents is that firestorm which develops in an
asset-credit vortex whereby money chases an asset and forces up its price,
increasing speculative demand for it and, at the same time, improving the
value of the existing holders' collateral. That then provides both motivation
and means for another round of borrowing and buying, ratcheting prices - and
indebtedness - higher at each turn.      </font>
<font face="Arial" size="2">There is nothing to guarantee that the focus of
all this activity is actually adding to real value, rather than merely to the
kind measured with the rapidly-shrinking ruler of money's worth.</font>
<font face="Arial" size="2">What it certainly cannot conjure out of thin
air either is the complex capital array needed to see the start-up's, or new
business division's, product through to a finished and wanted consumer good.
It did not originate in a voluntary shift to more saving - signaling
relative satiety with the basket of goods on offer today and hence the
possibility of a latent, higher desire for new goods in future - nor can it
help assure that any such production as is completed will
be viable.</font>
<font face="Arial" size="2">All that this frenzy of misplaced activity can
wreak is contained in the lesson of the last two and a half years, and it
should serve to tell us what the awful consequences of such a grand folly can
be.</font>
<font face="Arial" size="2">Is Consumption the Answer?</font>
<font face="Arial" size="2">But we are not addressing the pathology of the
Boom-Bust cycle here for its own sake: we have done that often enough and at
length - both during its final soaring ascent and all through the hurtling
decline since.</font>
<font face="Arial" size="2">Rather, since what we have been considering
here are the effects of enhanced consumption on the Cone of Production, let us
briefly consider what consumer credit does to its structure, before marrying
the two parts and trying to assess whether a policy of unrestrained
consumption can ever be the answer to a bust which had its roots in a
misguidedly lengthened cone.</font>
<font face="Arial" size="2">To recap our earlier conclusions, accumulating
more capital per head of the populace is what leads to progress, whereas
destroying capital can only make us poorer, and a shift towards consumption is
- a priori - a shift towards the latter.</font>
<font face="Arial" size="2">In the case which we looked at in detail, we
only considered a spontaneous shift towards higher time preference (a more
intense appetite for immediate goods and services) without worrying about
credit effects. So, now, let us allow consumers to borrow ever more freely as
well.</font>
<font face="Arial" size="2">While businesses are all too fallible - and
can often be run as engines of ill-deserved gratification for their managers
and bankers - the ostensible purpose of business borrowing is for
reproductive purposes, that is, it is aimed at using the extra resources it
can now command in such as way as to give rise to enough extra income to
service, amortize and, one day, discharge the debt so incurred.</font>
<font face="Arial" size="2">Used irresponsibly, or contracted in the midst
of a miasma of monetary expansion, this can be damaging, but it is not the
credit itself, but its misuse, that is the evil. Corporate credit is like fire
- useful when controlled, but the source of an inferno, if unchecked - but
corporate credit, when the funds have previously been saved, is as
legitimate a form of capital as shareholders' or proprietors' equity. </font>
<font face="Arial" size="2">Consumer credit, on the other hand, has few
redeeming features, since it is aimed squarely at the pleasurable extinction
of those things for which one has not already offered up a compensatory
creation of value through work, or the use of one's assets.</font>
<font face="Arial" size="2">The best consumer credit can do is to promise
proper payment out of future contributions, but this is merely to indulge a
spoilt child, doling out treats today on the pledge of good behaviour tomorrow.</font>
<font face="Arial" size="2">Imagine a business given a special subsidy to
enable it to buy in supplies and to pay for labour ahead of its rivals. Very
soon, this business would begin to crowd all other businesses out of the
chance of making the returns they require. </font>
<font face="Arial" size="2">It would bid up costs - of materials,
services and labour - and it would, no doubt, have an increasingly insistent
first call on such genuine capital, as well as such extra created credit as
was available, so depressing the chances of investment  elsewhere in
the cone.</font>
<font face="Arial" size="2">Consumer borrowing can be thought of as exactly
such a subsidy.</font>
<font face="Arial" size="2">Indeed, we can see this process clearly at work
if we use our new-found perspective to re-interpret what the latest NABE
survey was telling us about costs being the worry, not credit availability.
More corroboration comes from a recent NFIB small business survey where, when
asked to rank their most pressing problems, whereas fully two-thirds cited
issues of costs, taxes and regulation, only 25% cited matters related to
demand and competition, and a risible 2% cited credit issues.</font>
<font face="Arial" size="2">Consumer credit, moreover, has been actively
encouraged by the authorities, whether through exhortation (remember 'Shopping
for America', in the wake of the WTC attack?), through lowering rates with the
aim of making money holdings as unattractive as possible, or through the
disingenuous promotion of the housing bubble as a means of building 'equity'
(in fact, just another asset-credit spiral) - equity, no less, which is then
to be withdrawn and spent via cash-out refis and dedicated lines of credit!   </font>
<font face="Arial" size="2">Thus, if a producer credit boom wastes scarce
real capital by channeling it to over-ambitious, or fundamentally flawed,
business ventures (what we call malinvestment'), consumer credit burns capital
on the altar flames of a fatalistic self-indulgence.</font>
<font face="Arial" size="2">Ask yourself this, if the end of the Boom has
already necessitated a painful shortening of the productive structure, how can
fostering individual habits of profligacy and material gluttony - which only
serves to shorten the cone yet further - be of any assistance whatsoever?</font>
<font face="Arial" size="2">It should be apparent that floundering,
post-Bubble entrepreneurs are striving to secure a foothold somewhere in a
structure revealed to be not as rich and supportive of higher-order processes
as had been believed. It should also be an ineluctable conclusion that
mobilizing the masses to force the cone into an even steeper, more truncated
form, is only to be moving the ground from under those companies anxious to
swap the quicksand of the Boom for the bedrock of relative certainty once more.</font>
<font face="Arial" size="2">What is the Answer?</font>
<font face="Arial" size="2">So, what is the prescription?</font>
<font face="Arial" size="2">Well, if credit-led over-consumption drags
everything to the mouth of our cone, and if the secular trend of capital
accumulation is what, at root, ensures progress, surely we should be telling
people to emerge from denial, to recognise the real degree of loss occasioned
in the Boom, and to begin to under-consume - i.e. to save.</font>
<font face="Arial" size="2">Yes, some goods will go begging when first
offered - they will even fall in price (GASP!) to reflect this. To condemn
that is to castigate veracity in expressing their place in individuals' freely
compiled lists of preferences.</font>
<font face="Arial" size="2">Yes, some companies will fail, but if they are
not viable under true free market conditions, they are merely locking up
scarce capital in decidedly less than optimum undertakings. If the advice to
winnow them out is fit for <st1:country-region>
<st1:place>
Japan</st1:place>
</st1:country-region>
, it is surely fit for the Anglo-Saxons, too.</font>
<font face="Arial" size="2">Finally, yes, the banks and the other
multifarious financial intermediaries will, like the State itself, not reap
quite so much of the handsome, if rotten, fruit of credit expansion. Some of
the more egregious of them may also fail, but the more sound survivors will be
the ones best suited to act wisely in future. As for the State, it will just
have to be more honest about how much of our labour it
would conscript to pay for its guns and other peoples' butter.</font>
<font face="Arial" size="2">Far from being a bane, in truth, none of these
consequences is more than an act of preparing the groundwork for future, more
stable, increases in genuine earned prosperity.</font>
<font face="Arial" size="2">Of course, we then want such savings as we do
make to be channeled by sound financial intermediaries, acting on wise and
prudent principles of stewardship, to companies with realistic aspirations,
run by open and honest managers.</font>
<font face="Arial" size="2">The cynics among us may grunt that such a
combination is hardly to be found, but just because it is a labour to ferret
it out, doesn't mean we should despair of its existence and, more to the
point, a continuation of the present flawed, chronically inflationary and
morally hazardous financial system is not likely to be conducive to such rare
blooms seeding themselves among the weeds of monetary and ethical corruption. </font>
<font face="Arial" size="2">But sermonizing aside, does this represent
anymore of a way out than the current ruse to provoke just enough inflation to
maintain headline billing for our great debt-asset Ponzi scheme for another
period 'in the short run'?</font>
<font face="Arial" size="2">The flip answer is to recall the old Irishman's
response, asked, as he sat smoking his briar at a country crossroads, by a
lost and benighted traveler: 'Could ye tell me the way to Skibereen, please?'Â Pushing
up his cap to scratch his hoary old head for a moment, the old man looks the
fellow up and down and drawls: 'If Oi was after getting there, Oi wouldn't be
starting from here!'Â </font>
<font face="Arial" size="2">There are no easy choices. Huge - perhaps
unprecedented - imbalances, record indebtedness perched atop still-overblown
asset prices, the ire of powerful vested interests, and a blind dedication to
a whole pharmacopoeia of quack remedies and misdiagnoses stand in the path to
recovery and regeneration.</font>
<font face="Arial" size="2">But, after eighty years of increasingly
ubiquitous and unabashed central bank-led inflationism, one which financed two
industrial-scale, and a host of lesser, slaughters, two monumental booms, and
one Great Depression, might it not be time to refer the patient to a more
sympathetic, traditional doctor to see if he can effect a cure, before our
current debt-fuelled consumption leads us to such a state of exhaustion and
enervation that we risk another such Depression and--almost inevitably--a
new and more horrible global conflict? </font>
<font face="Arial" size="2">The voices of political and intellectual
inertia may cry a resounding, No!, to such an imprecation and <st1:City>
<st1:place>
Rome</st1:place>
</st1:City>
 may fall again, as a result.</font>
<font face="Arial" size="2">But, at least you will not now have to wonder
why the consumer not only didn't save the day, but may well
have lost it for us.</font>
<div>
<hr align="left" width="33%" SIZE="1">
</div>
<font face="Arial" size="2">Sean Corrigan is a principal of </font><font face="Arial" size="2">www.capital-insight.com</font><font face="Arial" size="2">,
a London-based economic consultancy.</font>
</font>

gesamter Thread: